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Crypto is second most owned asset class for women after cash: report

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Cryptocurrency is the second most owned asset class for women after cash, according to an Etoro report that surveyed 10,000 retail investors across 13 countries.

See related article: Web3 Needs Women

Fast facts

  • The number of female crypto owners rose from 29% in Q3 to 34% in Q4, while male owners inched up from 42% to 43%, according to Etoro’s Q4 Retail Investor Beat.
  • “Crypto is now the second most widely owned asset class for women after cash, suggesting it is succeeding where traditional financial markets have sometimes failed in bringing more women to the table,” stated the report.
  • The number of retail investors holding crypto rose from 36% to 39% quarter-to-quarter, even as crypto was last year’s worst-performing asset class.
  • Some 37% of the surveyed retail investors hold crypto for high returns, while 34% invest in digital assets for the power of blockchain, the underlying technology behind cryptocurrencies.
  • Retail investors holding crypto aged 35-44 and 45-54 also rose by 5% each, suggesting that older retail investors were buying the dip.
  • When asked about the effect of the bear market on their investment perspectives, 67% of the survey respondents were either positive or ambivalent, while only 33% said their investment outlook was negatively affected.

See related article: Why the crypto space needs more women — as employees and at the top



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